Company Profile


The Beta Group is an industry leading consulting firm specializing in the strategic and financial management of IT for Fortune 500 companies and government agencies worldwide. It is a resource to senior executives seeking to understand how to manage and employ information technology to support business strategies and business performance while controlling overall IT costs. The Beta Group's practice is based on practical management approaches centered on a very simple idea: a company should only invest in that which will directly support its business strategies and operational effectiveness.


Through a collection of proven management methods which it calls New Information Economics (NIE), The Beta Group helps organizations use IT to improve their bottom line. The central concept of NIE is the Strategy-to-Bottom-Line Value Chain, a framework for organizing the processes that move a company from business strategy to the right IT decisions and ultimately to the right IT actions. The Beta Group assists organizations in developing their own version of the Strategy-to-Bottom-Line Value Chain through a five step process: strategic IT demand/supply planning, innovation planning, new project prioritization, existing IT alignment to the business, and performance measurement. The process helps companies improve the bottom-line impact of IT activities by adapting the principals of NIE to their specific business environment.



For additional information or to schedule an interview, contact:


Donna Wiss

GroundFloor Media

Direct: 303.933.0674

Mobile: 303.907.3307



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